The mantra of every profitable real estate project is „location, location, location“. Here, a distinction is made between the macro- and micro-location and there is a differentiation according to hard and soft factors. „Heart of Moscow“ is a superlative development in respect of all these aspects that also takes your breath away with surprisingly emotional value factors. As well as being even more luxurious, even more technological and even more service-oriented, to say nothing of – or maybe precisely because of – the location right in the middle of the megacity of Moscow, a milestone is reached with the new lifestyle factors such as the human element, sustainability and closeness to nature. Thus, despite being a high-status high-security gated community with its own beach, park and amphitheatre, it feels like a restful clinker-brick idyll with the ability to move about the 9.8 hectares and talk to people in an extremely carefree way.

The installation and maintenance of the mega-facades should also be carefree. This is a particularly important prerequisite for a city like Moscow due to its extreme environmental and weather conditions. For facades of this size, there is a sustainable solution with a high status look: back-ventilated brick slip facades with a „Brick to Click“ curtain wall. In this case, the decision was made to use a combination of the Ronson system for curtain wall facades and Ströher sintered clinker brick slips. For many years, lightweight „exposed clinker brick slip“ facades have increasingly replaced the heavy exposed brickwork facades made from clinker bricks. The reasons for this are both ecological and economic as there is no more sustainable and easy way of creating clinker facades of this size than with „Brick to Click“ clinker brick slips in ventilated curtain facade systems. And if you look back at the „Heart of Moscow“ from its private pier on the Moskva, where 1100 newly planted large trees and the many open spaces nestled among the 3,500 m² of ornamental shrubs invite you to play, do sports and relax, a very lasting impression of a clinker idyll is created.